What is a product? Definition and Meaning of product

What is a product? Definition and Meaning of Product

In this topics we will discuss about the definition and meaning of Product. In this topic we will discuss about product, product definition, definition of product, explanation of product, information of product, what is a product, meaning of product, about product, what is marketing concept, what is marketing, marketing concept product.

Definition of ‘Product’

According to ‘Philip kotler’, “A product is anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or a need”.

In Other Words, ‘Product’ is explained as -

We can define product as anything that can satisfy the psychological and physical satisfaction of the consumer. It is a bundle of utilities consisting of various features and services. A consumer doesn't buy a product according to its feature but buy’s a product which really satisfy its wants and needs. Product planning and developing is one of the primary motive of a producer for production of a product. The product planning and developing is one of the function of marketing. Read here for more..

Marketing -

A good or services provide by the company and marketed by the company to satisfy particular need and wants and derive enough profit to continue its existence is a product. A product is basically the idea of the marketer to fulfill the need of the consumers according to particular geographical region. Read more here..

What is a product -

Any idea, concept, information, object or service created by the producers and serves to its prospective buyers is know as 'Product'. For example a seller of a toothpaste not only offers a product but also offers an idea that a consumer will take care of his/her teeth, this is known as 'tangible' and 'intangible' attribute of the product.

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